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Hermès

Terre d'Hermès

2006WoodyEDTFrance

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Editorial notes

  1. 01

    A mineral woody fragrance celebrated for the minerality it brought to modern masculine perfumery, on a flint-vetiver accord rather than a fougère or marine template.

  2. 02

    Ellena cited the dryness of Irish soil and the mineral quality of flint as part of his vision for the scent, an unusual landscape reference for a French masculine.

  3. 03

    Jean-Claude Ellena was Hermès's in-house perfumer from 2004 to 2016. Terre d'Hermès was the first fragrance he composed in that role.

  4. 04

    Composed by Jean-Claude Ellena in 2006 around grapefruit and orange over a flint-pepper-geranium heart with a vetiver-patchouli-cedar base.

Dossier

Edition · 000

Status · Active. Reference.

A mineral woody with flint and vetiver.

Composed by
Jean-Claude Ellena
Founder
Thierry Hermès
Country
France

The pyramid

Top
grapefruitorange
Heart
flintpink pepperblack peppergeranium
Base
vetiverpatchoulicedaroakmossbenzoin

The brief

Ellena has cited the dryness of Irish soil and the mineral quality of flint as part of his vision for the scent.

Name'Terre d'Hermès' ('Earth of Hermès'), positioned as an olfactory exploration of the element earth.

Why it mattered

  • A landmark celebrated for 'minerality' in modern masculine perfumery, building a fragrance around a flint-vetiver accord rather than a fougère or marine template

The flacon

Slim cylindrical flacon with a stamped 'H' Hermès logo, made in three colour-strengths to match the concentration.

Footnotes

  • Jean-Claude Ellena was Hermès's in-house perfumer from 2004 to 2016. Terre d'Hermès was the first fragrance he composed in that role.

The Curator's Note

Ellena put a stone in a fragrance, and somehow it was the masculine of the decade.

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